Clay agency for B2B outreach. We build the data layer.
We build the Clay data layer behind your outbound. It finds and verifies emails, scores ICP fit, and syncs qualified records to your CRM. Then we document the workflow and hand it over.
Four Clay workflows we build.
Signal-triggered enrichment
New hire posts, funding events, and tech stack changes trigger the workflow. Clay enriches each account across 10 providers, filters for ICP fit, and sends the matches to your sequencer.
Waterfall email find
Apollo → AI Ark → LeadMagic → ZeroBounce in one pass. The workflow stops at the first hit, so you only pay for the provider that finds it. Catch-all and invalid emails are blocked before they reach your sequence.
ICP scoring at scale
Every account gets scored on headcount, revenue, tech stack, growth rate, and buying signals. Only A-fit accounts enter a sequence.
CRM enrichment push
Clay sends enriched records back to HubSpot or Pipedrive. That includes company firmographics, contact titles, LinkedIn URLs, tech stack data, and custom fields.
Good sequences fail on bad data.
Your sequencer can only work with what you feed it. Catch-all emails bounce, stale titles send you to the wrong person, and non-ICP accounts waste credits while damaging deliverability. We clean the data before the first send.
FAQ
What does a Clay agency actually build?
It builds the data layer that feeds your outbound. The workflow finds contacts, checks multiple providers, scores ICP fit, then sends clean, verified records to your sequencer and CRM.
How is this different from just using Clay myself?
Clay takes months to master. We have built hundreds of enrichment tables. We handle provider setup, API rate limits, and waterfall logic, then hand over a documented workflow your team can run.
Do I need to have Clay already?
No. We can set up the account, choose the right plan, connect Apollo, HubSpot, Lemlist, and LinkedIn, then train your team.
What data providers do you work with?
We work with Apollo, AI Ark, LeadMagic, ZeroBounce, BounceBan, LinkedIn Sales Nav, Clearbit, and others. We choose the providers based on your ICP and budget. Waterfall logic stops at the first usable result, so you only pay for what gets used.
What does it cost?
Clay setup starts at $2,500 per workflow. Ongoing maintenance and expansion is $1,500/month. Discovery call required to scope.
Fix your outbound data before the first send.
30-minute Clay audit: we review your current data stack, find the gaps, and define the first workflow to build.
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