Build a signal-timed outbound workflow with human governance for qualified conversations
We build a reviewable outbound workflow: signal monitoring, enrichment, drafts, approvals, and handover. Material claims are checked against available source context before approval.
Founder-run with a human gate on every send
an illustrative workflow →
This looks relevant. Could we compare notes next week?
Please send a few times that work for your team.
I would like to understand the operating model.
Example next step
Thu · 2:00pm · demo
Industries the workflow can support
Built for complex B2B buying contexts
Three choices that make review more concrete.
Signals, not lists
The workflow prioritizes accounts after an agreed change, such as new funding, a relevant hire, or a technology switch. Your team decides which signals are relevant.
OutcomeThe trigger provides context for a human-reviewed draft.
Checked, then sent
The review queue keeps the relevant source context, claim owner and approval decision together before a send.
OutcomeYour team can see what needs a decision before approving a send.
You own the machine
Where the scoped workflow is built in accounts you control, its configuration and operating documentation are handed over under the engagement agreement.
OutcomeYou have an agreed path to operate the documented workflow.
The tools we use, in accounts you control.
No black box. The accounts, configured assets, and operating documentation included in handover are defined in the engagement scope.
Apollo 
Clay 
PredictLeads 
Apify 
LinkedIn 
Serper Clay 
LeadMagic 
Prospeo 
BetterContact 
AI Ark 
Anthropic 
OpenAI 
Manyreach Smartlead 
Lemlist 
GetSales 
HeyReach 
Valley 
HubSpot 
Attio 
Notion 
n8n 
Salesforce Reach accounts when a relevant change appears.
The engine can monitor your market for changes that may warrant account review. When a selected signal appears, it prepares the contact context and a message draft for approval. Nothing goes out without your approval.
Six stages. One closed loop. Keeps getting sharper.
Every reviewed outcome can inform the next test. The loop helps the team refine signal hypotheses, audiences, and the way it evaluates cost per meeting.
Study won deals
Mine your closed-won deals for the language, objections, and timing patterns buyers actually used. Build the ICP model from real evidence, not assumptions.
Fathom notes, call transcripts, enrichment dataReviewed outcomes feed back into Study. Each cycle informs the next signal, audience, and cost-per-meeting test.
The agreed configured assets and operating documentation in accounts you control are handed over under the engagement scope.
Clear operating roles before launch.
The scope records account ownership, approval gates, and handover terms before work begins.
Built around your stack. Handed to you.
Configuration, deliverability readiness, controlled launch, and handover are separate milestones. Timing depends on access, data, domains, market requirements, and your approval cadence.
Foundation
- ICP and account-change criteria
- Access and domain readiness
- Clay and sequencer connection plan
- CRM handoff requirements
Build
- Pull and enrich your approved TAM
- Define account-change hypotheses
- Draft copy tied to sources for each segment
- Set approval checkpoints
Run
- Validate tool and deliverability prerequisites
- Check approved batches before sending
- Run agreed multichannel tests
- Learn toward message-market fit
Own it
- Record the operating cadence
- Read send-to-meeting measurements
- Bring it in-house or continue with us
Where our work ends and yours begins.
- Signal monitoring
- ICP model and list building
- Source-linked claim review
- Inbox and domain infrastructure
- Multichannel sending
- Reply triage
- Approve every send
- Your voice and offer
- Which segments to push
- Demo and discovery calls
- Proposal and pricing
- Fulfilment
The agreed configured assets and operating documentation in accounts you control are handed over under the engagement scope.
Hi, I'm Faruk.
I build AI-assisted, human-approved outbound systems from Istanbul. The work connects targeting, enrichment, message review, sending controls, and reply routing in tools your team can inspect.
I focus on observable operating work: agreed signals, clear approval steps, documented handover, and reporting that shows what was tested. Things I avoid: spray-and-pray, vanity metrics, and the word "synergy."
Why this beats generic outbound.
How the operation works differently.
Deliverability controls
Authentication, list-quality checks, warming, volume controls, and monitoring can reduce risk. They do not guarantee inbox placement, reputation protection, or campaign outcomes.
Multichannel follow-up
Email and LinkedIn sequenced together, so a prospect hears from you where they actually respond, not just one channel that gets ignored.
Review before approval
The review queue brings the draft, source context, claim owner, and approval decision into one visible step. It flags gaps for human review; it does not guarantee accuracy.
Clear operating roles
The scoped workflow separates research, drafting, review, approval, reply routing, and handover so the team can see who owns each decision.
A learning loop
Each review cycle informs the next signal, audience, and message test.
Clear handover
The accounts, configured workflow, and operating notes included in handover are documented before delivery.
A bad fit wastes everyone's time. We'll say so.
WHAT WE NEED
- ✓$5K+ deal value, B2B
- ✓A reachable market of 30K+
- ✓An offer that already closes
- ✓A founder voice we can use
- ✓You ship fast and decide fast
WE'LL PASS IF
- ✕Sub-$2K deal value
- ✕Decisions made by committee
- ✕Set-it-and-forget-it mindset
- ✕Pre-revenue, no proof yet
- ✕You want a vendor, not a partner
Steal the playbook.
We publish selected cold email, Clay, deliverability, and signal plays from our operating approach.
Before you ask.
We tried cold email and it did not work. Why would this be different? +
Cold email can fail because of infrastructure, targeting, copy, timing, or the offer itself. We document the setup, define the audience and signals with your team, and establish the review and approval path before launch.
How are you different from other outbound agencies? +
We scope the workflow around your stack and document the operating model. Signals, sourcing, review, approvals, and handover are agreed before launch. Where the workflow is built in your accounts, the relevant documentation and configured assets are handed over under that agreement.
We do not have time to manage this. +
The time required depends on the approval policy, data readiness, and campaign scope. We define the review cadence and ownership before launch so that your team knows what needs a decision and when.
Are AI emails not just generic and spammy? +
They can be if they lack context or review. Our process uses agreed signals and source context to prepare a draft, then gives a named human owner the approval decision before a send.
We are thinking about hiring an SDR instead. +
An SDR hire and an outbound workflow solve different needs. We assess the existing process, systems, and ownership model during discovery; timing and handover milestones depend on that assessment rather than a universal launch promise.
How does pricing work? +
Pricing is scoped after discovery because the systems, data, approval policy, markets, and operating responsibility differ. The written proposal separates service scope from third-party tool costs and states the commercial terms before work begins.
What do I actually own after the engagement? +
Account ownership, access, handover, and ongoing operation are written into the engagement. Where the workflow is built in your accounts, the operating documentation and agreed configured assets are handed over according to that agreement.
Do you take every client? +
We assess fit during discovery against the market, systems, data, approval needs, and operating scope. If the engagement is not a fit, we explain the constraint rather than presenting an unscoped promise.
Book the free audit call.
A 30-minute call where we tear down your current outbound live and show you the exact engine we would build. Want the written GTM analysis first, without a call? Use the green button in the top bar.
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PIPELINE CALCULATOR
Illustrative scenario only — change the assumptions for your market. This is not an Asphia benchmark, forecast, or commitment.
